Posts Tagged ‘salve’

Sea Otter Classic, Oh yeah!

Sunday, April 18th, 2010

By Skittles and Torrent

Sea elephants molting...really kinda gross to see, but hard not to quit watching.Wow, what a weekend! For those of you who have not yet had a chance to attend or race the Sea Otter Classic in Monterey, CA - holy heck, what an event for both racers and spectators! First off, a huge shout out to, Skip, one of the coolest race directors we’ve come across. He hooked us up with a sweet booth spot for the weekend which literally made ALL the difference. Thanks for everything Skip!

Our friend Kelli, second from right.  Me, second from left.  I blend in with that jersey don't I?Our time at the Laguna Seca State Raceway started on Wednesday night after a beautiful, but grueling drive up the PCH 1 from Santa Barbara. The Pacific Coast was a sight to see from our huge RV windows and we made a couple of touristy stops at the Hearst Castle and to see the elephant seals (who were beached to go thru their annual molting process - ewww gross!) along the way. However, after about an hour into the drive, the twisty, narrow roads got to us and we were so so glad to finally hit some freeway heading towards the race venue!

This is how our booth looked the whole weekend...slammed!This was our first bike race of the trip and we were stoked to be able to get the word out about JTree products to so many racers, enthusiasts and fans. The weather for the 4 days of the race couldn’t have been any better - sunny and 70! Perfect! (Apparently, it beats the rain they’ve had at the race for the past two years.) To add to the excitement of our first Sea Otter, it was also a chance to see our friend Kelli, who was also racing for Giant bikes that weekend. It was really exciting to watch Kelli’s races and to cheer her on from our booth! I also had the chance to duck out of the booth for awhile to do a group pre-ride of some of the pro-xc course with her - good times! Both the Giant and Gary Fisher teams were hooked up with some JTree products over the weekend - we hope those folks enjoy our stuff!

Dave schelpinAs for our booth….it was probably our most EPIC event yet! We handed out over 1500 samples of our JTree Cycling Salve, and educated everyone receiving one that it is super awesome for healing road rash, saddle sores and just about any other skin irritation you could think of. A sick crash cream and chamois ninja sauce all in one! Booya! A great story from the weekend was this older gentleman that stopped by our booth after finishing the 100 miler Gran Fondo. Dave gave him the run down on our product line and he reluctantly took a sample saying that he would give it a try, even though he said that “this kind of stuff never works.” Well, the next day, bright and early as Dave was setting up the booth, he walks up with his wallet out to buy himself a big jar of our Cycling Salve. He didn’t say much, but his actions spoke louder than any words his nether region could muster praising our product!

Hey Torr!  That doesn't look like our blog!!!After two beautiful days of Sea Otter Expo WE SOLD OUT OF SUNSCREEN! Unfortunately, we had underestimated the number of folks at the race who would be looking for functional and organic ways to protect their skin - both our Sun Stick SPF33 and Mountain Mint SPF 18+ were a hit!! We even had folks buying our Winter Stick SPF15 to apply to their arms and shoulders because of it’s smooth slippery feel. Hey, whatever works to protect your skin! Thanks to Torr for helping write this blog!

Winter Outdoor Retailer 2010 :: Show Update

Sunday, January 24th, 2010

New location for JTree's booth!By Skittles

So finally, after all the hoopla leading up to it, it was finally time for Winter Outdoor Retailer 2010! We might have been grumbling the night before about our booth placement, but when the showroom doors were opened at 9:00, we couldn’t have been happier for such a great, high-traffic spot on the floor! In our new area, we were able to meet up with so many more different folks (ski, bike, paddle and hike shops) than we would have in previous years, and yet, our friends from the climbing industry still found their way over to say hi. Awesome! Be sure to look for us here in this general location again for the summer show!

As usual, David, Torrent and I had our hands full pretty much all day every day for the four days of the show. Sell, sell, sell!!! Torr did his part too by laying out in front of our booth and attracting all the traffic walking down the aisle. Torrent, Dog of the Day, Winter OR 2010It’s amazing how many people would stop to tell us what a beautiful dog we have. (I have to agree he is pretty cute!) Although Torr was super disappointed by how few other dogs there were to play with at the show, the highlight for him was a visit on Day 3 by his “brother” Porter. For being cute and well-behaved, Torrent received his second Dog of the Day award at the show! Good job Torr!

Now that we are getting really familiar with the in’s and out’s of the show and downtown SLC, this show seemed a bit easier from a logistical perspective. We were able to park really really close to the convention center, which meant a couple more minutes of sleep in the morning, being able to walk out to the Hurricane to make lunch and being able to have “home” right there!

All in all, with sales of our Salve, Lip Balms, Desert Shimmers, Face Sticks and Herbal Tea at the show combined with new accounts signed and re-orders from our current shops we were able to pay for our booth! We also walked away from the show with several great leads for distributors, new accounts, sales reps and more to help us grow the JTree business.

In the News:: Crains Detroit

Monday, June 22nd, 2009

“I was scared to take the leap on my own. I was fearful and ecstatic at the same time when I got the call that they had to lay me off.”

Read the whole story at:
http://www.crainsdetroit.com/article/20090621/FREE/306219971#